Meet us at Invest 2019, July 16-17, New York
ETNA will be exhibiting at the most anticipated digital wealth management event of the year – Invest Conference. The conference and exhibition will be happening at the Marriott Marquis Hotel in New York, July 16-17. One of the major events in online investing industry, Invest will attract wealth management, digital advisory and FinTech firms. The…
Read MoreVoice Activated Trading: Pros and Cons
The advancement of technology has made stock trading much, much easier. It’s hard to imagine now, but 40 years ago trading could be a real pain. At a minimum, you’d have to call up a broker to put in an order. Often, trades would take a day or more to execute. Now, you don’t even…
Read MoreETNA at InvestOPS 2019
We are glad to announce that ETNA will be exhibiting at the upcoming InvestOPS 2019 conference and exhibition. Meet us March 6-7, 2019 at Innisbrook Resort and Golf Club, Palm Harbor, FL. Organized by Trade Tech, the largest gathering of buy side COOs and heads of investments, InvestOps will bring together the ‘who is who’…
Read More6 Smart Ways to use Paper Trading Platform
Paper trading, or using stock trading simulation software, allows new investors to test the waters before jumping in. Paper trading software simulates stock trading under real world conditions, but real money isn’t required – in other words, its virtual trading platform. Many investors use paper trading software to educate themselves before they start live trading.Even…
Read MoreDigital Advice as a new reality for Online Broker-Dealers
Making the Digital Advisor a Profitable Part of Online Brokerage Business Digital, online, connected – these new aspects of broker-dealers all correspond to the way a growing part of the market wants to handle its investments and trading. In 2018, the Pew Research Center found that millennials had become the largest living generation in the US,…
Read MoreSeason’s Greetings from all of us at ETNA
What a year! Thank you for sharing 2018 with us. We wish you merry and jolly winter holidays and a prosperous new 2019!Our promise in 2019 is to keep on building and improving our software products to help financial services firms grow and scale. We are excited to power many emerging FinTech and WealthTech firms and make…
Read MoreThe brief history of Trading Terminals
While trading in general started thousands of years ago, trading terminals for financial markets are far more recent. Today, we take technology for granted with smart interfaces and machines to make trades automatically and show us insights into markets and trends. But a few generations ago, things looked differently. There were no terminals, unless you…
Read MoreWhat is a Trade Order Management System (OMS)?
What is an OMS? What is a modern trade order management system software in the world of electronic trading? Let’s start by getting a general definition of what an Order Management System (OMS) is before exploring its history, functionality and what’s available in the modern marketplace. An Order Management System (OMS), is a computer software…
Read MoreBroker-Dealer Regulation in the U.S.: what to expect?
Broker-dealer regulation in the U.S. is tight. And rightly so. After all, whether brokers work with stocks, currencies, bonds, or other financial instruments, broker-dealers often handle large amounts of money, including other people’s. Naturally, the U.S. government wants to keep bad actors out and maintain investor confidence. So, whether you plan to start your activity as…
Read MoreWhy Fractional Shares are So Important For Retail Investing?
Fractional shares have proven to be an important innovation for the finance industry, namely online investing. When you think of a share, such as one stock of Apple (NASDAQ: AAPL), you likely think of a whole share. Each whole share, in turn, can be thought of as a slice of the company and its equity.…
Read More