ETNA at AAII Investor Conference

aaii conference

Meet ETNA Oct 25-27, 2019 in Orlando, FL for an annual AAII Investor Conference at the Omni Hotel Resort. The American Association of Individual Investors annual event typically welcomes over 1000 attendees with a solid background in investing, including online investing.

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5 Tips to Pick a White Label Trading Software

online trading terminal

What is a white label trading software and why the rising number of online broker-dealers and wealth management firms switch to this model? It’s a lesson that mass-market retailers learned a generation ago: white label products sell. Grocery stores offer store-branded versions of everything from cereal to pasta sauce for less than the bigger names,…

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Happy Thanksgiving!

Thanksgiving from ETNA

From all of us at ETNA we wish you a warm and Happy Thanksgiving in the circle of your family and friends. We are thankful every day for every person that is family “ETNA” – our clients, employees and partners. Thank you for your business, wisdom and loyalty. We hope you a have the most…

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Meet us at Invest 2019, July 16-17, New York

digital wealth

ETNA will be exhibiting at the most anticipated digital wealth management event of the year – Invest Conference. The conference and exhibition will be happening at the Marriott Marquis Hotel in New York, July 16-17. One of the major events in online investing industry, Invest will attract wealth management, digital advisory and FinTech firms. The…

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Voice Activated Trading: Pros and Cons

voice activated stock trading

The advancement of technology has made stock trading much, much easier. It’s hard to imagine now, but 40 years ago trading could be a real pain. At a minimum, you’d have to call up a broker to put in an order. Often, trades would take a day or more to execute. Now, you don’t even…

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ETNA at InvestOPS 2019

ETNA Trader InvestOPS

We are glad to announce that ETNA will be exhibiting at the upcoming InvestOPS 2019 conference and exhibition.  Meet us March 6-7, 2019 at Innisbrook Resort and Golf Club, Palm Harbor, FL. Organized by Trade Tech, the largest gathering of buy side COOs and heads of investments, InvestOps will bring together the ‘who is who’…

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6 Smart Ways to use Paper Trading Platform

Paper Trading

Paper trading, or using stock trading simulation software, allows new investors to test the waters before jumping in. Paper trading software simulates stock trading under real world conditions, but real money isn’t required – in other words, its virtual trading platform. Many investors use paper trading software to educate themselves before they start live trading.Even…

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Digital Advice as a new reality for Online Broker-Dealers

ETNA Digital Advisor

Making the Digital Advisor a Profitable Part of Online Brokerage Business Digital, online, connected – these new aspects of broker-dealers all correspond to the way a growing part of the market wants to handle its investments and trading. In 2018, the Pew Research Center found that millennials had become the largest living generation in the US,…

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Season’s Greetings from all of us at ETNA

Merry Christmas!

What a year! Thank you for sharing 2018 with us. We wish you merry and jolly winter holidays and a prosperous new 2019!Our promise in 2019 is to keep on building and improving our software products to help financial services firms grow and scale. We are excited to power many emerging FinTech and WealthTech firms and make…

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